Lafayette, LA · Acadiana · 25+ Years

About Us: A Legacy of
Empowerment & Inclusion

For over 25 years, Diggler's in Patterson, LA has been a cornerstone of the community — a place where curiosity meets quality. Building on that foundation, CRAVE was born to bring that same spirit of exploration and elegance to you.

Colorful illustration of two figures in front of the CRAVE Romance Boutique, featuring vibrant hues, one holding a microphone, showcasing the boutique's inclusive and empowering spirit.

Our Story

Lafayette's Premier
Romance Boutique

We know that walking into a romance boutique for the first time can feel like a big step. Whether you're nervous, curious, or ready to dive in, we've designed our stores to be the opposite of the cliché.

When you step through our doors, you'll find a bright, well-lit, and joyful environment that celebrates every body and every identity.

From our roots at Diggler's in Patterson to our Lafayette boutique, over two decades of experience means we know how to make every visit feel special — whether it's your first time or your fiftieth.

Founder portrait by Lafayette artist Hal Moore.

What Sets Us Apart

Why Crave Romance Boutique’s Welcoming, Inclusive Atmosphere

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Expert Guidance,
Mature Attitudes

We don't just have clerks — we have specialists. Our team is among the most knowledgeable in the industry. We invest heavily in education so that our staff can answer any question with accuracy, maturity, and zero judgment. No matter the situation, we're here with a supportive smile.

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Everyone
is Welcome

Inclusivity isn't a trend — it's our DNA. We offer sizes XS–5X, a vibrant Pride and Clubwear collection, gender-affirming gear, and sexy shoes in sizes 5–14. We believe everyone deserves to feel sexy, confident, and seen, regardless of gender or body type.

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A Rewarding
Experience

We recognize that for many, a first visit takes a little nerve. We reward that courage with a shopping experience that is as entertaining as it is informative. We aren't just a store — we are a destination for self-discovery and fun.

Colorful storefront window display featuring playful, romantic artwork and mannequins in lingerie, promoting inclusivity and self-expression at CRAVE Romance Boutique.

Our Space

Art That Tells
Our Story

Our storefront windows are a living canvas — changing with every season and holiday, painted by Lafayette artist Tamara Stires.

From Valentine's Day to Halloween, each display is a unique work of art that reflects the spirit of CRAVE — bold, joyful, and unapologetically local.

Come see it for yourself at 3301 Johnston Street — look for the big pink building.

Our Promise to You

Come As You Are.
Leave Feeling Seen.

Whether you are a first-time visitor or a longtime regular, we invite you to see what makes the CRAVE and Diggler's family so special. We've spent over two decades perfecting the art of the pleasant surprise — and we can't wait to help you find exactly what you're looking for (and maybe a few things you didn't know you needed).

"Come as you are. Leave feeling like the best version of yourself."